All posts tagged: austin

Notes from An Event Apart Austin: Jen Simmons

Next up at An Event Apart Austin (October 5) was Jen Simmons, designer and host of the weekly podcast, The Web Ahead, with: Modern Layouts: Getting Out of Our Ruts. All I can really say about her presentation is: Wow! I learned so much and have so many things I want to try out now. I looooove looking at beautiful print layouts and magazine spreads, so seeing those connected to web design was just plain great. And good news! You can watch it online on Thursday, October 15 right here. (10/10 – Highly recommend!) Notes I took/tweeted and some of my favorite live-tweets by others during her presentation follow. She says we’re stuck in a rut. (And she shared several prominent examples that looked exactly like the image above, but with content plugged in. The rut is real.) “Panes are the new page.” She says consider how your brain recognizes a PDF & expects to scroll down. (Site example: Apple Watch page.)  On what’s next: “We’re about to see a renaissance in design on the web.” – @jensimmons excited about …

Notes from An Event Apart Austin: Yesenia Perez-Cruz

Next in line at An Event Apart Austin (October 5) came Yesenia Perez-Cruz, a Philadelphia-based designer, with: Design Decisions Through the Lens of Performance. Notes I took/tweeted and some of my favorite live-tweets by others during her presentation follow. On starting a new project: She says don’t forget to focus on performance. One example of why it’s important: Amazon observed a 1% decrease in revenue for every 100ms added to page load. Always set a performance budget right from the start: “A performance budget (for web design) is like your spending budget.” Spend more in one column, reduce in another. “Quality is stability, performance, and reliability.” She reminds us that performance is a design feature, not a technical concern. Pages should weigh no more than 400-600kb, and make no more than 15 requests. Consider limiting fonts to 100kb.  Evaluate typography on performance + personality. Find a balance that works for both. “Don’t add a style you don’t need.” On comparison & keeping things in check:  She says check your sites on Also check your competitors so you make sure your …

Notes from An Event Apart Austin: Jeffrey Zeldman

Jeffrey Zeldman, co-founder of An Event Apart, kicked off An Event Apart Austin (on October 5) with: The Fault, Dear Brutus (or: Career Advice From a Cranky Old Man). Notes I took/tweeted and some of my favorite live-tweets by others during his presentation follow. On getting into work on the web: “I was excited about the web because it was democratic and anyone could do it.” On working with clients:  His advice on showing a client your site design: “Never talk about the aesthetics. Talk about the business problems you’re solving.” On navigating the workplace: On how “politics trumps work” at big companies: “Attitude trumps work in most companies. Great work + bad attitude = fired.”  Bad attitudes are toxic and good attitudes are essential to good work in big and small companies.  Also: first impressions last! He says switch jobs or divisions within a company when you think you should be promoted but haven’t been. Once people see you as a certain thing (like an assistant), they might struggle to re-imagine you as a person with …

Home from Austin & An Event Apart

I had a great two days at An Event Apart Austin. It was the rare event where you can handle your booth duties and still attend all of the sessions (since it’s one-track and everyone was in one room during session time, rather than wandering around). I’ll post my notes on the sessions here later this week. I learned a lot. @ An Event Apart Austin

We had a great first day at An Event Apart. The swag has been well-received & lots of people like to come chat about WordPress when they spot our booth. 😀 Ready for An Event Apart this morning in Austin. Swing by to chat about WordPress & grab some swag! #aeaaus A post shared by Sarah Blackstock (@sarahblackstock) on Oct 5, 2015 at 6:37am PDT I’ll post some notes & thoughts from the sessions soon.

BFF Sunday in Austin

I’m in Austin staying with the BFF for a few days. Yesterday we watched Buffy and ate cheeseburgers. Today included Cinnamon Roll Waffles for breakfast, hours of talking, a few episodes of Firefly, and Stiles Switch BBQ for dinner. BBQ dinner at Stiles Switch BBQ in Austin today. A post shared by Sarah Blackstock (@sarahblackstock) on Sep 20, 2015 at 9:03pm PDT It’s been a good visit so far. 😀